To Key Robbins, life is about experiences and she’s always willing to try out something new. By trade, she’s a video producer who decided to create Doozee, a financial literacy app with bite-sized lessons and gamified learning for youth.
“Too many young people rely on hopes and dreams of becoming athletes and entertainers, expecting it to be their only way to reach success and they don’t have to go that route,” said Robbins, who would like to see the next generation of little Black girls and boys lead Fortune 500 companies. “I want to help our community supplement their income. I want people to be top leaders. I also want to help train leaders so they’ll understand the power of money and what can be done to grow their money to leave a legacy.”
The innovative Doozee App is meant to keep students engaged. According to Robbins, students don’t always understand the consequences of debt and how long it takes to reverse bad money habits. In fact, Robbins admittedly expressed that it took years to make better choices with her own finances.
“In my twenties and early thirties, I would splurge on unnecessary items instead of investing. Now I know through experience that investing can go a long way because you can leverage that money,” Robbins said.
Doozee, which is still in the development stage, would teach users key points about investments, how to start a business, and create a budget. Children would also be allowed to test their own knowledge through a variety of animated levels and interactive quizzes.
As things continue to move forward with the app, Robbins shared words of wisdom to keep women inspired about their own dreams. “If you’re looking to spread your wings and try something new, write down what you’re passionate about. Your passion is going to take you far. You have to adopt a positive attitude, be goal oriented, and surround yourself with people who will always hold you accountable.”